Eddie O'Loughlin is a prominent figure in the music industry, known for his role as the president and founder of Next Plateau Entertainment. He co-founded Midland International Records for RCA and has a reputation as a hands-on music executive. Throughout his career, O'Loughlin has been instrumental in discovering and nurturing international stars and Grammy winners, including John Travolta, Salt 'N' Pepa, and Nina Sky, among others. Under his leadership, Next Plateau became a significant player in the indie, Latin dance, hip-hop, and pop music scenes, achieving numerous Gold and Platinum certifications.

In the 1980s, Next Plateau was at the forefront of introducing electronic music to American dance floors and later expanded into the Latin dance and hip-hop genres. The 1990s saw the label's transition into mainstream pop, producing several Top 10 hits. After selling the company to Polygram/Universal in the late 1990s, O'Loughlin restarted Next Plateau in 2004, continuing to identify and promote emerging musical talent.

Eddie O'Loughlin is also known for his role as a Talent Producer for the hit TV show "THE VOICE," which he discovered for Universal. His work involves selecting artists, songs, and producers for the show, contributing to its success as a leading television program. O'Loughlin's passion for music and his intuitive ability to recognize new talent have solidified his legacy as a creative force in the music industry.